Caravan Industry Holds Firm
The economic climate might be tough for a lot of people but it seems that the caravan industry is getting through it according to this article from The Caravan Club. Salop leisure in Shropshire have been seeing an exceptional year in terms of caravan and motorhome sales.
Salop chairman, Tony Bywater, has said “Sales have held up beyond our expectations in the difficult economic climate. We have seen more first time buyers, including many young families, looking to invest in holidays in the UK for the next ten to 15 years.”
Market research they have carried out indicates that a larger proportion of the British public are looking to have their holidays closer to home. This idea is backed up by the latest figures from VisitScotland who found that in the first half of 2011, they had 5.9million visitors which is a significant increase on 2010.
Mr Bywater noted that one of the main reasons behind their success this year could be the number of shows and exhibitions they’ve attended; a fact which Lunar caravans seem to back up as they reported £6.7million in sales on the back of the 2011 Motorhome & Caravan Show.
Lunar brought 27 models to the show and demo’d four brand new ones, the Lexon 520, the Lexon 420, the Delta FB and the Quasar 494. Mark Henderson, sales and marketing director for Lunar said “This event really has exceeded our expectations. There was a great buzz of excitement throughout the whole show proving that the UK caravanning industry is still standing resilient through these difficult economic times.”